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project details Client: Group Health Cooperative Background: Group Health's year-end spiff in 2006 was tickets to Mamma Mia. In earlier years they had been tickets to sporting events and cocktail-intensive parties. So something new was called for. This tin-box mailer contained the show's CD, along with an accordion-fold invite that was perforated with Save The Date information. Turnout was over 75% higher than previous years. My role: Art direction, Design |

